Isobar Netherlands asked Bruut Amsterdam to shoot teasing and, in the next phase, revealing social content for their client Hertog Jan’s Grand Prestige Vatgerijpt 2019 bottle.
 
A very special and limited bottle, brewed in collaboration with three Dutch genever distilleries.
 
The bottle always sells out directly. So, instead of selling the bottle, we were asked to make teasing content for Hertog Jan’s loyal fanbase. The videos were used on all the different platforms, which meant that the videos had to work in square, vertical and widescreen.

Show them – and their parents – that it’s nothing to be ashamed of and that they aren’t alone. And more importantly: let them know that Qpido can help. We use discrepancies to get the conversation started on social media, because talking about it is the first step to bettering the situation. The social media campaign (re-)targeted teens in the Amsterdam region.