Helmut

Meet Helmut. Corendon’s fun German colleague and travel expert, starring in our latest commercial for the tour operator and airline.

[Brand]

Corendon

[Partner]

House of Sports

[Category]

Travel

[The project]

A funny commercial to kick off the early booking season for summer 2026, with departures from Düsseldorf Airport and Köln Bonn Airport. To introduce these German departure points in an engaging way, we created Helmut: the enthusiastic airport manager who is already preparing to welcome Dutch and Belgian holiday makers. Through humour and character, Helmut gives a friendly, human face to Corendon’s service, starting the holiday experience the moment travellers arrive at the airport.

The tone of voice is deliberately fun and very German, reinforcing both the character and the cross-border travel context. This approach transforms a rational early booking message into entertainment, turning the airport into the starting point of the holiday. The result is a campaign that doesn’t just inform, but excites, because with Corendon, the vacation begins long before take-off.

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"Meine Güte, wir müssen an die Arbeit!"
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