Social
Experience the social world of Lidl Nederland with talented creators, native video content, and more. Each Lidl asset ensures to boost the online brand love, engagement, and growth.
Lidl
Social
For the Instagram and Facebook channels of Lidl Nederland, we serve as the lead agency for content strategy, concept development, production, community management, and distribution. From campaign-driven videos to daily native Reels highlighting Lidl’s diverse product range, we craft content that’s both fresh and engaging. Our goal: to connect with the audience in a way that feels relevant and unmistakably Lidl.
On top of everything we are proud that we also provide Lidl with solid always-on distribution strategy. Lidl is also the first client for Bruut’s Video Performance Score© (VPS). Based on a number of relevant video and performance metrics from paid ads, each video is given a score between 1-10. Based on the score of videos, we knew better what to do and what not to do for subsequent content.
As we get how the world of social content works, the project not only highlights our creativity but also significantly enhances Lidl's online presence in a short period of time.